Sales & intake

Put a senior practitioner on every sales call.

RESO analyzes each prospect’s case from the IRS’s perspective — down to the transcript-code level — and turns it into the three things a great consultative sell needs: the full scope of what’s wrong, the realistic options for their financial situation, and the right steps in the right order. Your reps stop pitching and start advising — and close because they’re clearly the most prepared firm the prospect has talked to.

What every rep walks in with

A practitioner’s readThe case analyzed from the IRS’s perspective, down to the transcript-code level — your rep knows the problem before the prospect finishes explaining it.
A consultation, not a pitchDiscovery, Strategy, and the right order of steps — the rep advises like a senior tax pro on every call, not just the experienced ones.
A deliverable that closesA substantial, co-branded report makes the value undeniable — and makes you the obvious choice in the category.

The best resolution sale isn't a better pitch — it's a real consultation. When a rep can show a prospect that they already understand the case better than the prospect does, the conversation stops being about price and starts being about which firm clearly knows what they're doing. RESO puts that depth in every rep's hands, on every call.

It's the difference between “we can help” and walking the prospect through their own situation, line by line — like having a tax attorney or enrolled agent sitting beside the rep, producing dozens of pages of grounded analysis for every single case.

A senior practitioner's read — without the senior practitioner

RESO analyzes the case from the IRS's perspective, down to the transcript-code level. Prospects can share their own IRS records from their Online Account, so the rep can run a real analysis during the sales cycle— before a POA, before a retainer — and walk into the next call already knowing what's on the account, what's urgent, and what's actually possible. No rep reading from a script can match someone who shows up understanding the prospect's file.

What the rep brings to the call: the specifics read straight from the IRS record at the code level — a lien, an unfiled year, missing withholding, an FTA-eligible penalty. The rep isn’t guessing; they’re walking the prospect through their own case.

Critical findings

Prioritized by enforcement urgency · grounded in transcript codes

4 flags
Federal tax lien filedCritical

TC 582 posted 01/13/2025 · CDP hearing rights open

2022
Substitute return (SFR) assessmentCritical

TC 150 $0 + TC 290 $21,440 · original return replaces SFR

2022
Missing withholding creditRecovery

No TC 806 vs W&I withholding $13,500 · CP 0023 issued

2021
First-Time Abatement eligibleRelief

TC 166 / 276 late penalties · clean prior 3 years

2020

Discovery, Strategy, and the right order of steps

A great consultative sell needs three things, and RESO produces all of them on every case:

Discovery shows the prospect the full scope of what's actually wrong — the balances, the compliance gaps, the enforcement risk — so they finally understand the whole problem, often for the first time. Strategy lays out the realistic options for their specific financial situation, so the rep is presenting a path, not a promise. And Resolutionmaps the right steps in the right order for the client's life and future, so the sequence is built for the best outcome — not just the first thing that fits.

That's a consulting engagement, delivered on a sales call. The prospect feels understood and guided — and that's what earns the signature.

A guided consultation captures the reason for the call, the assessed balance, compliance, and ability to pay — so the path the rep presents is one the firm can actually deliver.

app.reso.tax/v3/cases
RESOHarborview Tax Resolution
RESO AdvisorDW

Consultation \u00b7 guided intake

New matter \u2014 Marcus Webb

Qualifying
Reason for callIRS notice + wage levy threat
Assessed balance$84,049 · 2020–2023
Filing compliance2022 return missing (SFR)
Active enforcementFederal lien · CDP rights open
Ability to pay (433)NDI ≈ $640/mo
Qualified for resolution \u2014 recommended first step: Discovery
Scope: 4 tax years \u00b7 owner assigned on saveStart Discovery \u00b7 $1,500

Specifics close — and they close bigger

When a rep can name what's on record, what's urgent, and which programs are genuinely on the table, the prospect stops comparing callers and starts trusting the one who clearly understands their case. Deals close faster, and they close bigger — because the scope is grounded in what the file actually requires, not a number someone guessed.

And the deal stays closed

Because the rep sold against the real case and handed over a substantial deliverable, the client's expectations match what the firm delivers. That alignment is what prevents the refund or chargeback that claws back your commission months after you earned it. Sell it right once, and the commission you booked stays booked.

Questions reps ask

Can a rep do a real analysis before the client signs a POA?

Often yes. Prospects can share their own IRS records from their Online Account, and RESO analyzes the case from the IRS’s perspective — down to the transcript-code level — so a rep can consult during the sales cycle, subject to your firm’s policies and state rules, without waiting for full representation.

How is this different from a normal sales pitch?

It turns the call into a consultation. Instead of promising outcomes, the rep walks the prospect through their actual situation: the full scope of what’s wrong (Discovery), the realistic options for their financial picture (Strategy), and the right steps in the right order for their life (Resolution). The prospect feels understood, not sold.

How do I sell resolution without making guarantees?

You don’t need guarantees — you have substance. Lead with the analysis and education: the Discovery read and the realistic Strategy options grounded in the IRS record. Practitioners finalize strategy and program eligibility, which keeps the conversation compliant under Circular 230 and far more credible than any promise.

Does this help keep deals from coming back?

Yes. Most refunds and chargebacks trace back to expectations set during the sale. When the rep sells against the real case and hands over a substantial, co-branded deliverable, what the client expects matches what the firm delivers — so the commission you book stays booked.

Keep it clean.Lead with analysis and education, not guaranteed outcomes. Analyzing a prospect's own IRS records during the sales cycle is subject to your firm's policies and applicable state rules, and practitioners finalize strategy and any program eligibility. RESO is built so reps carry the consultation and the file — and the firm stays compliant under Circular 230.

Walk into your next call already knowing the case.

See the deliverable you’d hand a prospect, then book a demo to run the analysis on your own pipeline.

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Related on RESO.tax

For sales managers & ownersThe workflow and consistency story behind the team.Grow revenue playbookDiscovery fees and the margin math.Sell & deliver tax reliefThe full sell-to-deliver motion on one record.Sample Discovery reportThe exact deliverable you hand a prospect.See a sample Discovery reportA real pipeline artifact — no signup required.